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Has your product hit a wall with regulations? Estonia can help.

Partner with Accelerate Estonia to remove regulatory barriers, pilot your solution, and scale into the EU market.

Pitch us your regulatory challenge

Accelerate Estonia and Oxentia are hosting a pitching and networking event on 15 October 2026 at the Estonian Embassy in London to gather the UK’s brightest ideas, which need regulatory change in order to function and scale.

Apply to pitch at the event here. Applications close: 8 October 2026.

About Accelerate Estonia

Accelerate Estonia is an initiative by the Estonian Ministry of Economic Affairs and Communications. We support UK companies in overcoming regulatory obstacles so that their novel solutions could reach the market.

  • Participation in the programme is free of charge, and we take zero equity in your company.
  • You will get direct access to Estonian policy makers to co-create legislation that suits your product.
  • Use Estonia’s agile business environment to get your product in front of real users. 
  • Prove locally, scale internationally: once proven in Estonia, scale your product across the EU and beyond.
  • No requirement or need to relocate. Estonia offers a unique and fully digital business environment through its e-Residency programme.

"If you had a country, what would you do with it? Estonia offers you the chance to find out."

Viljar Lubi

Ambassador of Estonia to the United Kingdom from 2021-2025

Our Selection Criteria

  • Clear Need for Regulatory Change: The solution must address a specific challenge that requires regulatory intervention from the public sector.
  • Scalability: The solution must have the potential to tackle significant global challenges and scale.
  • Fully Developed Concept: The product or service should be ready for piloting, not at an idea stage.
  • Operational business: The solution must be backed by a well-established and committed team.
  • Business Model Focus: We focus on B2B and B2C models, not B2G.

Why Estonia?

  • Business-friendly regulations and agile policymaking – Estonia is known for its fast and flexible regulatory approach, with a willingness to experiment.
  • Strong public sector support – public sector institutions actively collaborate with startups, making Estonia a great place to pilot new technologies in real-world environments.

Do you have a regulatory challenge? Pitch it to us!

Apply now

Selected companies will present their solutions and regulatory obstacles at a LIVE event on 15 October 2026 at the Estonian Embassy in London. Applications close on 8 October 2026.

Do you have more questions? Take a look at our FAQ, or reach out.